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SEO MANAGEMENT :
Think Before You SEO. Let's Not SEO Blindly.
You may be surprised to hear me say that.
After owning a Google Premier Partner agency for over 12 years, I’ve seen businesses invest thousands into SEO before first asking the most important question.
Are we optimising the right services, the right positioning and the right commercial priorities?
Too often, SEO is done simply because “the contract says deliver SEO monthly”, not because it will generate the greatest commercial return.
Option 1 – Independent SEO Consultancy & Agency Oversight.
Option 2 – Direct SEO Management.
Let’s discuss a smarter approach to your SEO.
How We'll Do It
- You always speak directly to me.
- I only work with a small number of clients.
- I learn & challenge your business first
- We'll focus on the services that generate the greatest commercial return.
- SEO decisions are driven by business priorities, not monthly tasks.
- We will absolutely not harm onsite messaging to achieve SEO gains. We align the SEO to match.
- I'm accountable for your results.
Seamlessly part of your Senior Team

SEO Consultancy &
Agency Oversight
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I’ll work alongside your existing SEO agency or internal team, providing independent commercial direction, strategic oversight and experienced accountability to maximise your SEO investment. Effective SEO is about prioritising the activities that deliver the greatest commercial impact.
- SEO strategy & direction
- Agency performance reviews
- Technical SEO audits
- Content strategy
- Keyword prioritisation
- KPI setting & reporting
- Independent commercial advice
- Ideal if you want better SEO results without changing your existing SEO agency.

Direct SEO
Management
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I’ll take complete responsibility for planning, managing and improving your SEO strategy, focusing time and investment where they’ll deliver the greatest commercial return rather than simply generating more SEO activity. Effective SEO delivering Impact.
- SEO strategy
- Technical SEO
- AI Search Optimisation
- Keyword research
- On-page optimisation
- Content planning
- Link acquisition
- Ongoing optimisation
- Ideal if you want one experienced partner managing your SEO directly for impact.
Choose SEO Consultancy or direct SEO Management.
Let’s discuss your goals and challenges, and explore the best way I can help you achieve better results from your SEO.
Why Choose Me to Manage Your SEO?
Whether you need independent SEO consultancy or fully managed SEO, you’ll benefit from experienced commercial leadership, objective advice and over 20 years of marketing expertise focused on delivering sustainable business growth through search.

Independent Strategy
Commercial recommendations based on your business objectives, not agency retainers or monthly deliverables.

Sustainable Growth
Every SEO strategy is aligned to search visibility, qualified traffic, enquiries and long-term commercial growth.

Experienced Leadership
Former Google Premier Partner agency owner with over 20 years of commercial and digital marketing experience.

Flexible Support
Choose independent SEO consultancy, agency oversight or fully managed SEO as your business evolves.

Better Visibility
Know exactly how your SEO is performing, where opportunities exist and what actions will deliver the greatest impact.
About Richard Milestone:
Former Premier Google Partner Agency Owner
As the former owner of one of the UK’s leading Google Premier Partner agencies, I’ve spent more than 20 years helping businesses improve search visibility, generate qualified enquiries and accelerate sustainable commercial growth.
I’ve worked with FTSE 100 companies, international organisations, manufacturers, regional brands, e-commerce businesses and growing SMEs, developing SEO strategies that combine technical SEO, content, user experience and commercial objectives to deliver measurable long-term results.
Today, I work directly with business owners and leadership teams, providing independent SEO consultancy, agency oversight and hands-on SEO management to help businesses achieve stronger organic visibility and sustainable business growth.
Ready to improve your SEO performance?
Let’s discuss your current SEO, your business objectives and whether consultancy or direct SEO management is the right approach for you.
How I Deliver SEO Management
Every business starts from a different position, which is why I offer two approaches to SEO. I can either work alongside your existing SEO agency or internal team, providing independent consultancy and commercial oversight, or take complete responsibility for managing your SEO strategy and delivery.
Whichever route you choose, you’ll work directly with one experienced Growth & Marketing Partner focused on improving search visibility, increasing qualified enquiries and delivering sustainable business growth.
My SEO support includes:
- SEO strategy
- Technical SEO
- SEO audits
- Keyword research
- AI Search optimisation
- Content strategy
- On-page optimisation
- SEO reporting
- Agency oversight
- Commercial direction
Where specialist development or technical implementation is required, I’ll coordinate the right people whilst ensuring every SEO decision supports your wider commercial objectives.
One experienced partner. One SEO strategy. Sustainable growth.
Why Businesses Choose This Approach
- Independent advice without agency bias
- Consultancy or direct management
- Commercial SEO strategy
- Sustainable organic growth
- Technical & content expertise
- Better agency accountability
- Transparent SEO reporting
- Flexible support as you grow
- Focus on qualified enquiries
- Long-term search visibility