ABOUT RICHARD MILESTONE - BEng (Hons) MSc MCIM
Practical Experience. Commercial Thinking. Trusted Advice.
For over 20 years I’ve worked with owner-managed businesses, SMEs and larger organisations, helping them solve commercial challenges, improve marketing performance and generate sustainable growth.
My approach is straightforward. I focus on understanding the business first, identifying where the opportunities really are, then building practical strategies that deliver measurable results, not unnecessary complexity.
Today I work directly with businesses across the Midlands and UK, providing practical commercial and marketing support without the cost of a full-time senior hire.
MY JOURNEY
1. Engineering
2. Business Improvement
3. Agency Owner
4. Growth & Marketing Consultant
WHAT I DO
Growth Strategy
Helping businesses identify opportunities and create practical plans for growth.
Marketing Leadership
Providing senior marketing support without the cost of a full-time hire.
Lead Generation
Generating more enquiries through PPC, SEO, AI Search, websites and content.
Commercial Support
Improving reporting, systems, suppliers and operational performance.
INDUSTRIES & BUSINESSES SUPPORTED
- Manufacturing
- Engineering
- Construction
- Professional Services
- Ecommerce
- Home Improvement
- Hospitality
- Local Service Businesses
- Healthcare
- Technology
- Commercial Contractors
- Specialist Trades
WHY BUSINESSES WORK WITH ME
Experience
Over 20 years supporting businesses through marketing, commercial growth and operational improvement.
Practicality
Focused on useful action, not endless meetings, unnecessary reports or marketing activity designed to justify a retainer.
Commercial Thinking
I look beyond clicks and rankings to focus on enquiries, sales, profitability and long-term business performance.
Flexibility
Support tailored around your business, whether that’s a specific project, ongoing support or senior fractional leadership.
How I Approach Business
I’ve spent more than 20 years helping businesses improve performance through better marketing, stronger commercial thinking and practical business improvement.
My background combines engineering, operational improvement, agency leadership and commercial growth, giving me a broader perspective than a traditional marketing consultant.
I focus on identifying the opportunities, priorities and actions that will create the greatest commercial impact. Whether that’s generating more enquiries, improving conversion rates, reviewing suppliers, improving reporting or supporting leadership teams, the objective is always the same: helping businesses make better decisions and achieve sustainable growth.
I believe most businesses don’t suffer from a lack of activity. They suffer from a lack of focus, accountability and clear priorities.
WORK WITH ME YOUR WAY
Need Hands-On Marketing Support?
I can manage specific marketing activities such as PPC, SEO, websites, content creation, reporting and lead generation.
Need Someone To Lead Your Marketing?
Fractional Marketing Manager and Fractional Marketing Director support to bring direction, accountability and strategic leadership.
Need Commercial Growth Support?
Fractional Commercial Director and consultancy support focused on growth, profitability, systems, suppliers and operational performance.
WHAT CLIENTS SAY
Chummy's Bakery
"Richard helped us focus on the marketing activity that actually mattered, providing clear direction and practical support that made a real difference."
Intercity Contractors
"Richard brings commercial thinking as well as marketing expertise. He quickly understands the business and focuses on what will deliver results."
Simply Thatch
"Straightforward, knowledgeable and easy to work with. Richard helped bring clarity, structure and confidence to our marketing and growth plans."
LET'S HAVE A CONVERSATION
Every business is different. Let's discuss your goals, challenges and where you want the business to go next.